B2B Creative Marketing Agency

Turn

Social

Into Revenue.

Strategy, production, and management — built for B2B companies that need social media to actually move the needle. Not just look busy.

Book a Strategy Session See How It Works

72%

of salespeople using social outperform their peers & exceed quota 23% more often — DSMN8

83%

of marketers say social is now their primary customer acquisition channel — Sprinklr

10.2%

avg. YoY revenue growth for social-first B2B brands vs. peers — Deloitte Digital, 2024

The Problem

Most B2B companies are invisible on social.

Your competitors are showing up every day. Earning trust, building pipeline, closing deals — because they figured out social. You haven't. Yet.

Inconsistent Posting

Random content with no connection to the sales funnel or business goals. You're busy, not strategic — and your audience can tell.

No Platform Expertise

One-size-fits-all content that ignores how LinkedIn, Facebook, and Instagram actually work. Each platform is a different game.

Content That Doesn't Convert

Engagement without pipeline. Social presence that looks active but delivers zero ROI — vanity metrics masking a broken funnel.

What We Do

Three prongs.
One engine.

Every engagement covers strategy, production, and management — three disciplines that only work when they move together. We own all three.

Content
Strategy

Every post we publish starts with a question: what business goal does this serve? We map your content to your sales funnel, build platform-specific calendars, and align every piece to a measurable outcome — not a vanity metric.

Monthly content calendars per platform
Competitor & audience analysis
Funnel-aligned messaging framework
Platform-specific content mix planning
KPI definition & tracking setup
Quarterly strategy reviews

Content
Production

We produce scroll-stopping content built for each platform's native format. LinkedIn carousels, Instagram Reels, campaign graphics — everything created in-house to a professional broadcast standard, informed by years of real in-house creative experience.

LinkedIn carousels & thought leadership
Short-form video (Reels, TikTok-format)
Branded graphics & visual templates
Campaign assets & paid ad creative
Copywriting, captions & hooks
Brand voice development & guidelines

Content
Management

We handle the day-to-day so you don't have to. Scheduling, publishing, community engagement, performance tracking — all covered and summarized in a clear monthly reporting call so you always know what's working.

Platform scheduling & publishing
Community management & replies
Monthly performance reports
A/B testing & content optimization
Paid amplification management
Ongoing strategy refinement

The Person Behind It

Built by someone who's been inside the arena.

My name is Tyler Fitton. I studied Digital Storytelling at the University of Missouri-Columbia — one of the top journalism and media programs in the country — and spent the next six years putting that education to work inside some of the most recognizable sports organizations in North America.

I know what it takes to produce content under real deadlines, for real audiences, tied to real business outcomes. That experience — the discipline, the platform fluency, the storytelling instinct — is exactly what I bring to every GASP! Essential client.

GASP! Essential exists because B2B brands deserve that same level of creative excellence. Work that actually moves people — and moves the needle.

~1.84M

combined social followers
across organizations worked with

Pittsburgh Pirates

MLB · 884K followers

Sporting Kansas City

MLS · 220K followers

St. Louis Blues

NHL · 734K followers

Education

University of Missouri-Columbia

B.A. Digital Storytelling

Platform Strategy

Three platforms.
One strategy.

The data supports a clear hierarchy: LinkedIn for lead quality, Facebook for paid ROI, Instagram for brand trust. We know how to use all three — and never treat them the same.

Fills the Pipeline

Decision-maker reach and lead quality

80% of B2B social leads come from LinkedIn

4× bottom-line impact from brand-focused campaigns — LinkedIn B2B Institute

50% improvement in MQLs from brand-focused content — LinkedIn B2B Institute

It's where decision-makers live — and where your brand earns the right to sell.

Facebook

Drives ROI

Hyper-targeted paid reach and community building

#1 for overall social ROI among B2B marketers — Statista

Job title, company size & industry targeting capability

Facebook's targeting precision makes it the most efficient paid channel for B2B — when you know how to use it.

Instagram

Builds Trust

Engagement volume and brand visibility at scale

68% trust rate for positive ROI among global marketers — HubSpot State of Marketing, 2025

2nd most trusted B2B platform for returns after LinkedIn — Global marketer survey

While LinkedIn wins lead quality, Instagram wins reach — keeping your brand top of mind through long decision cycles.

Why GASP! Essential

We don't just post.
We perform.

Results-Driven

Every piece of content is tied to a business outcome — leads, pipeline, or brand authority. No vanity metrics, no fluffy reports.

Platform Experts

We know what works on LinkedIn vs. Facebook vs. Instagram — and we never treat them the same. Specialization is how we win.

Data-Backed Stories

We combine platform-specific expertise with storytelling that moves your audience forward — not just scroll past.

Full Service

Strategy to scheduling — we handle everything so you can focus on running your business. One partner, no hand-offs.

How We Engage

Pick your
starting point.

Every engagement starts with a strategy session to define goals, platforms, and content approach. No obligation — just a real conversation about what's possible for your business.

Monthly Retainer

Ongoing strategy, production, and management — your always-on social engine. The most impactful way to build lasting pipeline.

Let's build something
worth talking about.

Start with a strategy session — no obligation, no pitch. Just a real conversation about what's possible for your business.

tyler@gaspessential.com

Book a Free Strategy Session

GASP! Essential · B2B Creative Marketing Agency

Turn Social Into Revenue.